BY FLORIDA TIMES-UNION – Jacksonville natives Amy Sears and her husband, Donnie, are bringing California-based Vitality Bowls to Jacksonville Beach this July.

“We loved the idea of bringing something fresh and healthy to our town,” Sears said. “We’re such a fitness and nutrition-oriented community and we needed more places to get fresh, healthy food options that are fast and casual.”

The 1,100-square-foot location will open on July 6 at North Beach Plaza at 1516 3rd St. N. in Jacksonville Beach.

Vitality Bowls, which will have nearly 50 locations throughout nine states by the end of the year, offers a selection of açaí, breakfast and dessert bowls.

The açaí berry bowls are topped with organic granola, and customers can choose from toppings that include fruit, honey, chia seeds and more.

Sears, a stay-at-home mother, said she and her husband were looking for a new venture now that their two children are teenagers when Donnie discovered Vitality Bowls while visiting California.

“My husband was raised at the beach, my kids went to elementary school there and my in-laws still live there, so we have a rich connection to the community,” she said. “… We’re also located across the street from Native Sun, near several hotels and close to Fletcher High School so we’ll offer another great lunch option for students.”

For more information about Vitality Bowls, visit

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