BY NORTH BAY VOYAGER – Clean eaters, bowl freaks, smoothie fanatics and panini people – a new cafe has opened up in Mill Valley with your name written all over it: Vitality Bowls.

The franchise opened last week in the Alto Plaza near Whole Foods. Vitality Bowls was founded by Tara and Roy Gilad in 2011. The couple opened their first store in San Ramon “as a result of discovering their daughter’s severe food allergies and wanting to find healthy, safe food alternatives.”

Today, the franchise has 135 stores nationwide, with the latest in the North Bay.

According to the Marin IJ, the new Vitality Bowls is operated by Henry Kim, who shared the company’s mission of healthy eating and decided to leave his decade long career in finance to become a bowl boss (ok, we really don’t know if that is his title, but it should be).

The menu features made-to-order bowls, including açai bowls, salads, soups, panini, raw juices and smoothies. The store offers a kids menu and also catering, so you can surprise your loved ones with a big giant bowl of chia seeds topped with berries for their birthday.

Kim told the Marin IJ that he plans to open a second location in Sausalito in the fall.

Vitality Bowls is open 8 AM to 8 PM daily at 765 Blithedale Ave., Mill Valley, 415-381-1700,

COVID-19 information

As we diligently follow COVID-19 updates and developments from the Center for Disease Control (CDC), most Vitality Bowls locations remain open as our team closely follows all public health recommendations to keep our customers, employees and communities healthy and safe.

Our goal has always been to provide the most nutritious food possible to our customers, and we are dedicated to that mission now more than ever.

Some aspects of the Vitality Bowls experience have been modified, including some locations limiting dining experiences to take-out and delivery only. Please contact your local Vitality Bowls regarding in-store dining availability.

We are confident that we will get through this together as a community. In the meantime, Vitality Bowls is here for you, to provide healthy, nutritious meals for you and your family.


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